Timeline & Milestones
Technical SEO expertise and audit leadership
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Technical SEO Launch
Our firm began specializing in enterprise site diagnostics and technical audits.
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South Africa Expansion
Audit reach and client network expanded to major South African cities.
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Roadmap Innovation
Structured technical SEO roadmaps introduced with sequenced task logic.
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Process Automation
Integration of automated log parsing and KPI dashboarding for clients.
Meet the Lead Audit Team
Certified technical SEO experts with experience across audits, roadmaps, and complex website
projects.
Tebogo Mokoena
Lead Technical SEO Specialist
BSc Computer Science University of Witwatersrand
Technical SEO
Search Metrics Africa
Certifications:
Google Analytics Individual Qualification
Yoast Technical SEO Advanced
Methods:
Crawl budget mapping
Log file analysis
Schema validation
Load speed audits
Canonical/redirect reviews
Benchmark tracking
Key Skills:
Technical diagnostics
Audit roadmap design
Site speed improvement
Log analysis
Oversees all large-scale audits, manages documentation, and supports client onboarding.
Mischa du Preez
Senior SEO Engineer
MSc Information Systems Stellenbosch University
Web Analytics
Metricum Analytics
Certifications:
Screaming Frog Certified Professional
BrightEdge Technical Accreditation
Methods:
Crawl script automation
Technical QA review
Orphaned page detection
Site architecture mapping
Structured data testing
Key Skills:
Automation
Error validation
Custom scripts
KPI dashboarding
Implements advanced toolkits and scripts for site scanning and audit automation.
Onke Dlamini
SEO Audit Analyst
BCom Marketing & IT University of Cape Town
Site Diagnostics
Velocity Digital
Certifications:
AHREFs Audit Specialist
Google Tag Manager Certification
Methods:
Issue severity ranking
Manual diagnostic review
Indexation analysis
Site speed benchmarking
Action map delivery
Key Skills:
Site reviews
Documentation
Issue tracking
Actionable reporting
Focuses on error triage, documentation clarity, and milestone validation for clients.
Lee-Anne Jacobs
Technical Roadmap Lead
BIS Information Science University of Pretoria
Project Mapping
MarketWorks Digital
Certifications:
DeepCrawl Enterprise Credential
Majestic SEO Fundamentals
Methods:
Stepwise roadmap building
Severity-action mapping
Log file parsing
Client audit Q&A
Benchmark to outcome
Site configuration review
Key Skills:
Task prioritization
Team documentation
Audit sequencing
Client response
Designs and reviews all audit roadmap outputs, ensuring sequenced and actionable fixes.
Our Mission & Values
Mission
To deliver accurate technical SEO audits, clear documentation, and actionable guidance for every client business.
Vision
Raising technical standards, clarity, and audit outcomes for websites in South Africa and beyond.
Accuracy
Audits are rooted in reliable diagnostics, data, and repeatable workflows for consistent results.
Transparency
Clients receive full findings, traceable steps, and complete documentation outlining every recommendation.
Actionability
We focus on actionable fixes and measurable progress, ensuring every task is mapped to outcomes.